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Early in my career, I co-founded a software company. Despite raising plenty of money, it failed, and looking back, a lot of that had to do with feedback: I didn't know how to get it, how to give praise that didn't feel patronizing or criticism that didn't feel mean, or how to gauge whether any of it was actually landing.
My problem was that I tended to be "too nice," not "too mean." I'm not alone there. In polls I do during workshops, over 75% of people report that they, too, struggle more with being "too nice." Most feedback training, however, seems designed for people who tend to be "too mean."
After my startup failed, I got a job at a big tech company that offered a training session on using "I" statements for feedback: "I feel X when you do or say Y." This session was clearly aimed at people who thought saying things like, "You dumbass!" counted as feedback. But that wasn't my problem, or the problem anyone else in the room had.
I had some questions about this approach, and, trying to lighten the mood, I described a breakup that had happened long ago and become a funny story rather than a source of heartache. I tried the "I" statement: "I felt sad when you didn't call me on Valentine's Day." His response? "I was talking to a friend of mine about you, and he said, 'She sounds like a CEO used to getting her way all the time.'" I pointed out to the facilitator that my "I" statement hadn't worked, and asked him what to do when "I" statements go sideways. He got all serious and told me I was dating the wrong men. Now, that was not the kind of feedback I was looking for. Nor did it answer my question.
The interesting thing? After I wrote Radical Candor, that man called me up, and we agreed that if only I'd known then that good feedback starts with soliciting candor, not giving it, we might've worked things out. He'd sent me a beautiful gift on Valentine's Day and was sitting around waiting for a thank you. When I called complaining about the lack of a call, he thought I was an ungrateful wretch. The problem? The gift never arrived, and it took years to piece the whole story together. All's well that ends well: we're both happily married to other people now, and we're friends. But if I'd known then to get feedback before giving it, we could have avoided a silly but painful misunderstanding.
Why Does Most Feedback Training Focus on Bosses Who Give Obnoxious Feedback?
Almost everyone has had an abusive boss at some point, a person who thought that humiliating people was a good way to motivate them. Those experiences of Obnoxious Aggression loom much larger in memory than the boss who was "too nice." The training I attended was built to prevent the most dramatically cruel behavior.
But that wasn't the problem at that company. Most people there, and indeed at most companies, wanted to be "nice," so they didn't say what needed to be said, which proved unkind in the long run. The simplest way out of that would've been to train people to solicit feedback, rather than training everyone not to be obnoxious when the real problem was silence.
How Is Radical Candor Different?
When I sat down to write Radical Candor and to develop our workshops, I spent a lot of time thinking about what good looks like, what gets in the way, and how to get it back out of the way. I tried to think of it in the simplest way possible: a 2x2 framework.
Most feedback training seeks to prevent Obnoxious Aggression. That's understandable: Obnoxious Aggression hurts people. But by far the most common mistake people make is Ruinous Empathy. That's why Radical Candor training focuses on helping people move away from Ruinous Empathy and toward Radical Candor. We also offer tips for avoiding Obnoxious Aggression and Manipulative Insincerity, but the focus is on preventing Ruinous Empathy. "Ruinous Empathy is responsible for the vast majority of management mistakes I've seen in my career." [Radical Candor, 2nd Ed., Ch. 2, p 32]
Ruinous Empathy doesn't only show up when you're giving feedback. It shows up the moment you ask for it, too. Asking for feedback creates an awkward moment for you and for the person you're asking. Nobody, except maybe your teenage kids, really wants to give you feedback. So when you ask, you're putting them in an uncomfortable spot. If you feel bad enough about that to let them off the hook rather than waiting for an answer, you'll never get the feedback that would have helped you.
Giving praise can feel awkward, too. Are you being patronizing? Will you sound arrogant? Too often we fear the discomfort and skip the praise, a strange but not uncommon form of Ruinous Empathy. Giving criticism can feel mean or offensive, so too often people retreat to Ruinous Empathy and say nothing instead.
Is Feedback Just for Managers?
Getting, giving, and gauging feedback is essential for any good relationship, up, down, or sideways. We teach you to be radically candid with your boss, your peers, and, if you're a boss, with your employees. And, as the story about the Valentine's Day mishap shows, it matters in your personal life too.
Is Feedback Just Another Way of Saying "Criticism"?
No. Radical Candor training teaches you to do much more than just give criticism. It teaches you to get, give, and gauge both praise and criticism.
Does Feedback Have to Feel Like a Root Canal?
No. Radical Candor should feel more like brushing and flossing than a root canal. We focus on the two-minute conversations that can help you nip problems in the bud. You'll be surprised how much you can get done in two minutes.
Ask, Then Don't Rescue Them
This week, pick one person and ask one specific question. Mine is, "What could I do or stop doing that would make it easier to work with me?" Then stop talking. The silence will feel long, and that's the moment when it's tempting to hand the other person an escape route. Don't. Count to six and wait for the answer.
When they tell you something you didn't want to hear, reward the candor. Thank them, and change something they can actually see you change. Otherwise, you've taught them not to bother next time.
It's the same thing I wish I'd known back at that failed startup, and with that Valentine's Day call I never should have let slide. Ask first. The rest gets a lot easier.
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Questions Covered
Why does most feedback training focus on bosses who give obnoxious feedback?
Obnoxiously aggressive bosses loom large in memory, so most training is built to prevent that kind of cruelty. But the far more common problem is Ruinous Empathy — people who stay silent to avoid an awkward moment, which is unkind in the long run.
How is Radical Candor different?
Radical Candor is built around a 2x2 framework and focuses on moving people away from Ruinous Empathy — the most common mistake — rather than only guarding against Obnoxious Aggression and Manipulative Insincerity.
Is feedback just for managers?
No. Getting, giving, and gauging feedback matters in any relationship — up, down, or sideways — and in your personal life too.
Is feedback just another way of saying criticism?
No. Radical Candor covers both praise and criticism, and all three moves — getting, giving, and gauging — not just giving criticism.
Does feedback have to feel like a root canal?
No. Radical Candor works best as short, two-minute conversations that nip problems in the bud, more like brushing and flossing than a dreaded procedure.
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Three ways to put this into practice.
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Kim Scott
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